Coming off a Superbowl Championship season, all eyes were on the Tampa Bay Buccaneers. From a marketing perspective, this gave the creative team a chance to elevate their presence on and off the field. Through series of creative content, the Bucs were able to showcase dominance, boldness, and intimidation during the 2021-2022 season

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BEARS VS. BUCCANEERS

I Will Arise

The outcome of this game could have set a new franchise record (6-1) thus, the goal was to create a piece that represented boldness and dominance with hints of grunge texture. Adding in subtle elements such as the bear and the forest blended into the background a level of depth to help bring that feeling full circle.

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BUCCANEERS VS.

PANTHERS

Back In Motion

Coming off a rough lost the prior week, it was crucial to emphasize who still holds dominance in the NFC South. The goal was to create a piece that jumped off the canvas and also had “hand-drawn” elements. Another key component was to have Ronald Jones II at the center of it all as he had one of his best games the previous season against the Panthers .

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BUCCANEERS VS. JETS

Winter Has Arrived

The objective was to pay homage to the show, Game of Thrones, as the Bucs were traveling up north to play the Jets. Creating a “Beyond the Wall” scenery with subtle elements relating back to the Jets such as the New York City skyline and the runway Vita Vea is resting on.